Tag: Advertising
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Tobacco Tags
When unscrupulous merchants placed cheap, lower-quality tobacco products in the empty wooden boxes of higher-end products to sell, tobacco manufacturers in the late 19th century faced a problem. Since all tobacco products essentially looked the same, how could they differentiate their plug and twist tobacco products from the competition? Manufacturers needed to find a solution…
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C.A. Raine & Co.’s Trade Cards
Until the 1870s, color images were rare. Color was mostly limited to items that could be painted, painstakingly by an artist or artisan. For the public, the world of the printed image was black and white. After the Civil War, advances in printing, chromolithography, allowed for beautiful color images to be created cheaply. Signage, labels…